TopZone: Một Trải Nghiệm Chưa Từng Có

A phone store, scored like a flagship.

TopZone wanted its retail experience to read as premium as an Apple Store, an ambition that has to come through in sound as much as in store design. Directed by Jason Le.

Dustin Ngo and mess. produced underground rapper Minh Lai over a fast beat matched to the store's own "peak experiential space," the internal reference point for the whole spot.

Retail can have a sound as considered as its architecture. hello@momusichouse.com